Friday, October 30, 2026
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Amazon’s stock drops — even in the face of a bold new cloud forecast

Amazon’s stock fell after the company reported third-quarter earnings that missed Wall Street expectations. The drop came despite an ambitious new forecast for its cloud business.

Amazon Web Services delivered modest results for the quarter. The cloud unit remains a major profit driver but did not exceed analyst estimates.

Advertising growth also came in weaker than expected. The softer numbers added to investor concerns about Amazon’s broader business trends.

The company issued a bold forecast for its cloud segment going forward. Executives signaled confidence in future AWS demand and capacity expansion.

That outlook was not enough to lift the stock. Shares declined as investors focused on the current quarter’s performance.

The reaction reflects heightened scrutiny of Amazon’s high-margin businesses. Cloud and advertising results carry heavy weight in earnings assessments.

Wall Street had set high bars for both segments. Missing those targets overshadowed the forward-looking cloud guidance.

Amazon continues to invest heavily in cloud infrastructure and AI capabilities. Those commitments aim to capture long-term demand.

For now, investors appear focused on execution. Near-term results will likely determine how quickly the stock recovers.

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