Strategy has announced a new program that allows it to sell bitcoin “from time to time” to fund its U.S. dollar reserve and share repurchases.
The move marks a significant shift from the company’s long-standing approach of accumulating bitcoin.
Previously, Strategy positioned itself as a major corporate holder of the cryptocurrency, using debt and equity offerings to build its bitcoin treasury.
Now, the company is opening the door to liquidating some of those holdings to support stock buybacks and maintain dollar reserves.
The disclosure signals a potential change in how the firm views its bitcoin assets, treating them as a source of liquidity rather than purely a long-term store of value.
Strategy did not specify a timeline or amount for the potential bitcoin sales under the new program.
The announcement comes as the company continues to navigate market volatility and adjust its financial strategy to current conditions.
