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Qualcomm Missed the Chip Rally—Can Its SpaceX Starlink Deal Spark a Turnaround?

Qualcomm has largely missed the semiconductor stock rally that lifted many of its peers. The chipmaker is now working to expand beyond the handset market that built its business. A new partnership with SpaceX aims to power Starlink Mobile.

The deal positions Qualcomm to supply technology for satellite-based mobile connectivity. Starlink Mobile represents SpaceX’s push to extend coverage through direct-to-device services. Qualcomm’s chips would support those connections.

Qualcomm has depended on smartphone chips for years, but that market has slowed. The company has steadily moved into automotive, networking, and other segments. Satellite connectivity marks another step in that strategy.

The partnership gives Qualcomm a role in one of the more closely watched areas of telecom. Satellite-to-phone service could reach users in remote regions without terrestrial coverage. Chip suppliers stand to benefit if the market grows.

Investors have questioned whether Qualcomm can diversify fast enough to offset handset weakness. Shares have lagged behind rivals tied to the AI and data center boom. The SpaceX tie-up offers a potential new growth story.

Details on the timing and scope of the collaboration remain limited. Qualcomm has not disclosed revenue expectations from the arrangement. Execution will determine whether the deal becomes material.

The semiconductor rally has favored companies exposed to artificial intelligence demand. Qualcomm’s core business has less direct exposure to that trend. Its expansion efforts aim to change that over time.

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